Anti-perspirant prevents you from sweating. That is, the aluminum contained in anti-perspirant acts as a plug on your body’s sweat ducts and prevents you from sweating and releasing other byproducts of sweat. Natural deodorant works by reducing and neutralizing odors associated with sweat.

Native deodorant is not an antiperspirant. We are pro-perspiration, anti-feeling wet. We believe your body knows best, so we work with your body’s natural processes to keep you feeling dry and smelling fresh.

Our stance is that people should have options. If you are concerned about aluminum or phthalates, we have an option that actually works and helps you feel good about what you are putting on your body.

We formulated deodorants specifically for those who are sensitive to baking soda. Check out Coconut & Vanilla (Sensitive) or Cotton & Lily (Sensitive). The formula does not contain baking soda. You can check them out here!